Marketing Intelligence for Birmingham Local Businesses
Birmingham's Jewellery Quarter has made fine metalwork for over 250 years and once produced 40% of all jewellery made in the UK; its Assay Office, founded by Act of Parliament in 1773, is still the largest in Europe. St Paul's Square, the city's only remaining Georgian square, sits at the heart of a district where the first FA Cup and the whistles used on the Titanic were both made.
Colmore BID, covering the city's business quarter, is now in its fourth five-year term since April 2024, funded by a levy on the district's businesses, and works alongside the separately run Central BID covering Birmingham's retail and hospitality streets. ONS recorded 38,605 VAT and/or PAYE registered businesses in the area.
The employment rate in Birmingham was 65.9% in 2023 (ONS). Numbers like that are part of the backdrop marketing intelligence is built to work within.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around Birmingham
Nearby areas
- Londonderry
- Warley Woods
- Great Barr
- Brandhall
- West Smethwick
- Hamstead
- Grove Vale
- Rood End
- Causeway Green
- Bristnall Fields
- Rednal
- Stoke Heath
- Billesley
- Nechells Green
- Boldmere
- Birchfield
- Lozells
- Bartley Green
- Woodcock Hill
- Queslett
Postcodes
B6, B7, B8, B9, B10, B11, B12, B13, B14, B15, B16, B17, B18, B19, B23, B24, B25, B26, B27, B29, B30, B31, B32, B33, B34, B36, B37, B38, B42, B43, B44, B45, B60, B61, B67, B68, B72, B73, B74, B75, B76, B77, B78, B79, B90, B91, B92, B93, B97, B98, WS5
Questions from Birmingham businesses
Is Marketing Intelligence available to businesses around Birmingham and Hamstead?
Yes. There's nothing about Birmingham's own postcode (B6) that changes how we deliver this - the same goes for businesses in Hamstead too.
Why does marketing intelligence matter for a Birmingham business specifically?
Colmore BID, covering the city's business quarter, is now in its fourth five-year term since April 2024, funded by a levy on the district's businesses, and works alongside the separately run Central BID covering Birmingham's retail and hospitality streets. ONS recorded 38,605 VAT and/or PAYE registered businesses in the area. Knowing what works is worth more than doing more. That's the market you're competing in across the Birmingham travel-to-work area.
How it works if you're trading in Birmingham
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for Birmingham
- Colmore Business District (BID)
Business Improvement District for Birmingham's business quarter, now in its fourth five-year term.
- Patara Chartered Accountants
Independent Birmingham accountancy firm established in 1986, with offices in the city centre and Bearwood.
- Pickford Solicitors
Business solicitors based in Sutton Coldfield, Birmingham.
- Norton Insurance Brokers
Family-run independent insurance broker based in Edgbaston, Birmingham.