Oscott Local Business Marketing Intelligence
In Birmingham's corner of the West Midlands region, Oscott covers postcode district B23 and borders Perry Common, Short Heath and Stockland Green. Birmingham's Jewellery Quarter has made fine metalwork for over 250 years and once produced 40% of all jewellery made in the UK; its Assay Office, founded by Act of Parliament in 1773, is still the largest in Europe. St Paul's Square, the city's only remaining Georgian square, sits at the heart of a district where the first FA Cup and the whistles used on the Titanic were both made.
Colmore BID, covering the city's business quarter, is now in its fourth five-year term since April 2024, funded by a levy on the district's businesses, and works alongside the separately run Central BID covering Birmingham's retail and hospitality streets. The ONS's March 2026 IDBR snapshot recorded 38,605 VAT and/or PAYE registered businesses in the area.
The employment rate in Birmingham was 65.9% in 2023 (ONS). That's the local workforce and customer base marketing intelligence is competing to reach.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around Oscott
Nearby areas
- Perry Common
- Short Heath
- Stockland Green
- Upper Witton
Postcodes
B23
Questions from Oscott businesses
Do you cover Oscott, in B23?
Yes. Oscott falls in B23, and we work with businesses throughout that area, including nearby Stockland Green.
What does the local market in Oscott actually look like?
Colmore BID, covering the city's business quarter, is now in its fourth five-year term since April 2024, funded by a levy on the district's businesses, and works alongside the separately run Central BID covering Birmingham's retail and hospitality streets. The ONS's March 2026 IDBR snapshot recorded 38,605 VAT and/or PAYE registered businesses in the area. Knowing what works is worth more than doing more. That's the market you're competing in across the Birmingham travel-to-work area.
Marketing Intelligence in Oscott: how it works
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for Oscott
- Colmore Business District (BID)
Business Improvement District for Birmingham's business quarter, now in its fourth five-year term.
- Blackhams
Lancaster House, 67 Newhall Street, Birmingham, B3 1NR
- Carvill & Johnson
Victoria House, 966 Bristol Road South, Birmingham, B31 2PE
- Holder Blackthorn LLP
30 Mary Ann Street, Birmingham, B3 1RL