Marketing Intelligence: Built for Local Businesses in Riddings
Located in Kirklees (Yorkshire and The Humber), Riddings takes in the HD2 postcode district and neighbours Bradley, Fartown and Birkby. Huddersfield hosted the first Pride march outside London on 4 July 1981, and the George Hotel is recognised as the birthplace of Rugby League in 1895.
Huddersfield BID, established in 2019 after a ballot of local businesses, was extended for a second five-year term from October 2024, with a budgeted income of around £2.2 million over the period. According to ONS, there were 15,715 VAT and/or PAYE registered businesses in the area.
11.5% of businesses in Kirklees were newly started ('born') in 2024 (ONS business demography). With that much movement in the local business population, marketing intelligence is exactly what helps a business hold its ground.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around Riddings
Nearby areas
- Bradley
- Fartown
- Birkby
- Norwood Park
- Fixby
Postcodes
HD2
Questions from Riddings businesses
Do you cover Riddings, in HD2?
Yes. Riddings falls in HD2, and we work with businesses throughout that area, including nearby Fartown.
What does the local market in Riddings actually look like?
Huddersfield BID, established in 2019 after a ballot of local businesses, was extended for a second five-year term from October 2024, with a budgeted income of around £2.2 million over the period. According to ONS, there were 15,715 VAT and/or PAYE registered businesses in the area. Knowing what works is worth more than doing more. That's the market you're competing in across the Huddersfield travel-to-work area.
Marketing Intelligence in Riddings: how it works
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for Riddings
- Huddersfield BID
Town centre Business Improvement District, in its second term from October 2024.
- G Brown & Co
601A Wakefield Road, Huddersfield, HD5 9XS
- Haq Solicitors
2nd Floor Britannic Building, Huddersfield, HD1 2JL
- Bookkeepers of West Yorkshire Ltd
Unit 1 Carr Street, Dewsbury, WF13 2HF