Marketing Intelligence: Built for Local Businesses in Shirley Street
Shirley Street sits within Solihull, West Midlands, covering the B90 postcode area, with Dickens Heath, Cheswick Green and Solihull Lodge close by. It had a population of 126577 at the most recent census. The birthplace of the Land Rover car marque, with manufacturing continuing at the Solihull plant.
Solihull BID Company, incorporated in 2010 and based on Poplar Road, represents and invests in the interests of Solihull town centre's businesses. According to the ONS's March 2026 IDBR snapshot, there were 8,490 VAT and/or PAYE registered businesses in the area.
19.6% of working-age people in Solihull were economically inactive in 2023 (ONS). That context matters for understanding who's actually available to buy from you, which is exactly what marketing intelligence is for.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around Shirley Street
Nearby areas
- Dickens Heath
- Cheswick Green
- Solihull Lodge
- Whitlock's End
- Monkspath
Postcodes
B90
Questions from Shirley Street businesses
Do you work with businesses in B90, where Shirley Street is?
Yes, Marketing Intelligence is available on the same terms right across B90, covering Shirley Street and neighbouring Monkspath.
What does the local market in Shirley Street actually look like?
Solihull BID Company, incorporated in 2010 and based on Poplar Road, represents and invests in the interests of Solihull town centre's businesses. According to the ONS's March 2026 IDBR snapshot, there were 8,490 VAT and/or PAYE registered businesses in the area. Knowing what works is worth more than doing more. That's the market you're competing in across the Birmingham travel-to-work area.
How it works if you're trading in Shirley Street
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for Shirley Street
- Solihull BID
Town centre Business Improvement District, incorporated in 2010, based on Poplar Road, Solihull.
- Eric Bowes & Co
Marlborough House, 139 Stratford Road, Solihull, West Midlands B90 3AY
- NPS Law LLP
1 Cranmore Drive, Shirley, Solihull, B90 4RZ
- Standley & Co Solicitors
1612 High Street, Knowle, Solihull, West Midlands B93 0JU