Marketing Intelligence for Local Businesses in The Middles
The Middles forms part of County Durham. The Middles is a village in County Durham positioned between Stanley and Craghead.
Durham BID (trading as Life in Durham) represents businesses across the city, working to make it a better place to trade and visit; no equivalent BID covers Bishop Auckland. The ONS's March 2026 IDBR snapshot recorded 14,825 VAT and/or PAYE registered businesses in the area.
70.9% of new businesses in County Durham were still trading two years on, as of 2022 (ONS). Numbers like that make marketing intelligence worth having, not optional - a static approach loses ground fast in a market this active.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around The Middles
Nearby areas
- Greencroft
- Craghead
- No Place
- West Kyo
- Shield Row
Postcodes
DH9
Questions from The Middles businesses
Do you cover The Middles, in DH9?
Yes. The Middles falls in DH9, and we work with businesses throughout that area, including nearby Craghead.
What does the local market in The Middles actually look like?
Durham BID (trading as Life in Durham) represents businesses across the city, working to make it a better place to trade and visit; no equivalent BID covers Bishop Auckland. The ONS's March 2026 IDBR snapshot recorded 14,825 VAT and/or PAYE registered businesses in the area. Knowing what works is worth more than doing more. That's the market you're competing in across the Newcastle travel-to-work area.
How Marketing Intelligence works for a The Middles business
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for The Middles
- Life in Durham BID
Durham's Business Improvement District, representing city centre businesses.
- Power Scott
16 Clifford Road, Stanley, Durham DH9 0AB
- Kepier Law
7 Ferens Park, Durham, DH1 1NU
- FirstChoice Bookkeeping & Financial Consultancy LTD
12 Warwick Court, Durham DH1 3QA