The Mount Local Business Marketing Intelligence
In Reading's corner of the South East region, The Mount covers postcode district RG1 and borders Coley, New Town and Reading. Reading's economy was long built on what locals called the Three Bs — beer, bulbs and biscuits — and by 1525 it was already the largest town in Berkshire.
Official ONS figures recorded 6,720 VAT and/or PAYE registered businesses in the area. Reading was the first place outside London to set up a Business Improvement District, in 2005; the town now has two, Reading Central and Abbey Quarter, both managed by REDA and covering around 900 businesses between them.
Job density in Reading was 1.08 in 2024 (ONS) - roughly that many jobs for every working-age resident. That's the local workforce and customer base marketing intelligence is competing to reach.
About Marketing Intelligence
Marketing Intelligence is our monthly report for owners who have the figures but rarely have the time to sit down and read them. We bring your business profile together with the information available from your connected accounts, and turn it into plain English next steps.
How it works, start to finish
Step 1: Your profile
We use your business details, services, areas and goals to give the numbers context.
Step 2: Connect
You authorise read-only access to the accounts you want included, such as website, search, social or advertising.
Step 3: Monthly report
We bring the available information together: what changed, what worked and what needs attention.
Step 4: Recommendations
Prioritised actions in plain English, so you know what to do next without deciphering a spreadsheet.
Areas we cover around The Mount
Nearby areas
- Coley
- New Town
- Reading
Postcodes
RG1
Questions from The Mount businesses
Do you work with businesses in RG1, where The Mount is?
Yes, Marketing Intelligence is available on the same terms right across RG1, covering The Mount and neighbouring New Town.
What's the competitive picture for a business in The Mount?
Official ONS figures recorded 6,720 VAT and/or PAYE registered businesses in the area. Reading was the first place outside London to set up a Business Improvement District, in 2005; the town now has two, Reading Central and Abbey Quarter, both managed by REDA and covering around 900 businesses between them. Knowing what works is worth more than doing more. That's the market you're competing in across the Reading travel-to-work area.
How it works if you're trading in The Mount
Step 1: Your profile
We use your business details, services, areas and goals to give the figures context.
Step 2: Connect
You authorise read-only access to the accounts you want included.
Step 3: Monthly report
We bring the available information together and send you a report with clear next steps.
£32.99/month — one plan, read-only access
What Marketing Intelligence could do for your business
- One in-depth report each month, not another dashboard you never open
- Know what is working and what is quietly costing you money
- Recommendations in priority order, not just numbers
- Read-only access: we look, we never change anything
- Missing information is clearly identified, never guessed
- One plan, £32.99/month, and you can cancel whenever you like
Useful local links for The Mount
- Reading Central & Abbey Quarter BID (REDA)
Reading's two Business Improvement Districts, covering around 900 town centre businesses.
- Andrew Storch Solicitors
92 London Street, Reading, Berkshire RG1 4SJ
- Goldstar Accountants Ltd
63 London Street, Reading, RG1 4PS
- Caversham Solicitors Limited
51a Church Street, Reading, Berkshire RG4 8AX