Social Media Content: Built for Local Businesses in Middle Herrington
Part of Sunderland in the North East region, Middle Herrington is covered by postcode district SR3 and lies close to Plains Farm, Thorney Close and Humbledon. Sunderland's twin monastery at Wearmouth-Jarrow, founded in 674 AD, produced the Venerable Bede, one of the most important scholars of the early medieval world. By 1815 the town had become the world's leading wooden shipbuilding port, launching around 600 ships a year from 31 separate yards along the Wear.
Sunderland BID has put over £6 million into the city centre since 2014, later expanding to cover the Sheepfolds area and launching a separate Seafront BID for the coastal business district. ONS counted 6,085 VAT and/or PAYE registered businesses here.
The employment rate in Sunderland was 72.4% in 2023 (ONS). That's the local workforce and customer base social media content is competing to reach.
About Social Media Content
Social Media Content is our monthly service for owners who would rather run their business than stare at an empty caption box. We think of the ideas, write the words and design the graphics, then send every batch to you for approval before anything goes out.
How it works, start to finish
Step 1: Brand session
A short conversation about your tone of voice, your audience and what is worth posting about.
Step 2: Research
We look at your audience, your competitors and what has performed before.
Step 3: Monthly batch
We prepare posts, captions and graphics, with versions for each platform you have chosen.
Step 4: Your approval
You approve, change or reject every post. Nothing goes out without your say so.
Step 5: Scheduling and publishing
Approved posts are scheduled and go live on your accounts.
Areas we cover around Middle Herrington
Nearby areas
- Plains Farm
- Thorney Close
- Humbledon
- Springwell
- Farringdon
Postcodes
SR3
Questions from Middle Herrington businesses
Do you work with businesses in SR3, where Middle Herrington is?
Yes, Social Media Content is available on the same terms right across SR3, covering Middle Herrington and neighbouring Springwell.
Is this relevant to Middle Herrington's own business community?
Sunderland BID has put over £6 million into the city centre since 2014, later expanding to cover the Sheepfolds area and launching a separate Seafront BID for the coastal business district. ONS counted 6,085 VAT and/or PAYE registered businesses here. Regular posting is mostly a scheduling problem, not a creativity problem. That's the market you're competing in across the Sunderland travel-to-work area.
Social Media Content in Middle Herrington: how it works
Step 1: Research
We look at your audience, competitors and what has performed before.
Step 2: Content creation
We prepare posts and graphics.
Step 3: Your approval
You check each batch before anything goes out.
Step 4: Scheduling and publishing
Approved posts are scheduled and go live on your accounts.
From £75/month (Social Starter, 6 posts) up to £122/month (Social Plus, 16 posts) — all post creation costs included
What Social Media Content could do for your business
- The hours you spend wondering what to post go back into running your business
- A consistent presence, even in your busiest weeks
- You keep full control: nothing is published without your approval
- Posts, captions and graphics created for you, with all post creation costs included
- Plans from £75/month, and you can cancel whenever you like
These packages cover posts. Reels, stories and paid advertising are not included, and we cannot guarantee reach or engagement.
Useful local links for Middle Herrington
- Sunderland BID
City centre Business Improvement District, over £6 million invested since 2014, now also running a Seafront BID.
- Ainleys Accountants
Sunderland, SR2 7DX
- Arca House
Sunderland, SR5 2TA
- Ben Hoare Bell LLP
19 John Street, Sunderland, SR1 1JG